The Beginner’s Guide to Keyword Density

In this article we Keyword Density !!!!!

The days of stuffing blog posts with your desired keywords to rank on Google’s first page are long gone.

Google is always becoming more intelligent. Additionally developing (and getting better) is how search engines display results.

Therefore, you’re doing it incorrectly if you’re still depending on shoving keywords into your content by focusing density.

When it comes to boosting search engine traffic to their website, the majority of SEO beginners face many obstacles. Increasing organic traffic is, in fact, a major challenge, even for the majority of bloggers who have been involved in SEO for a while.

To dominate search results, SEO is a difficult task that requires a variety of abilities (such as on-page, off-page SEO, link building, etc.). “Keyword usage” is the most important aspect of search engine optimisation. Therefore, we’ll discuss keyword density in this piece along with natural content optimisation methods for better search engine rankings.

What is keyword density?

The percentage of a term’s usage on a page to the total number of words on the page is known as keyword density.

A primary or secondary keyword, for example, would have a 1% keyword density if it appeared 20 times in a 2000 words article.

How do you calculate keyword density?

Here’s an illustration that shows the keyword density formula:

keyword density formula

Here’s how to calculate the keyword density. In four easy steps, you’ll know how to do it right.

  1. Find out the number of words you used on your page
  2. Find out how many times a primary keyword is used on the page
  3. Divide the number of keywords used by the total number of word count
  4. Multiply it by 100 to know the keyword density

of basic terms, the calculation is to divide the total word count and keyword count of an article by 100.

Let me give you an example to help you better understand.

Here’s how to figure out your keywords density if your main keyword appears 10 times on a page with 2000 words.

10/2000 = 0.005

It must now be multiplied by 100.

0.005 * 100 = 0.5

Thus, you have a 0.5 keyword density. By taking the total number of words on the page, you may determine your density based on how frequently a keyword phrase is used.

However, there’s one more issue you should be aware of. Many people believe that 0.5 density is really low. With such a low density, you can’t rank higher in search results for your keywords, right?


The keyword density isn’t very important if your target keywords are two or three word phrases (long tail keywords, for example). Because long tail keywords combine several keywords, they always have a significant advantage in attracting more visitors from search engines.

Not just that, there are a ton of articles that get top rankings for various keywords even if the keyword repetition is just 1 or 2 times.

The importance of keyword optimization

You need to optimize your blog posts and pages for your target keywords.

Keyword optimization can help you with;

  • Better organic rankings
  • Improved search engine visibility
  • Higher authority for your target topics
  • Better conversion rates and the list goes on

When you publish a new post, make sure the title, meta description, and content all contain your main keyword. Remember to include LSI keywords—relevant synonyms for your main keyword—across your page to improve its search engine ranks.

Always prioritise your audience. Google rewards websites that consistently value their people over search engines. In order to increase search visibility for your targeted keywords, create content that adds value for your audience and makes use of the ideal keyword density.

However, we don’t currently believe in the concept, so there isn’t an appropriate, ideal keyword density that we can recommend to you. It is imperative that you utilise keywords that are extremely related to the audience and quality you are trying to reach.

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